BRAVO! E-TOPUP.COM.NG TAKES A NEW LOOK

This is to update all BI (Brand Inspector) readers about the recent correction that was made on E-TOPUP's logo as a result of our review on the brand some weeks ago. This is a proof that the administrators of the website are flexible and ready to welcome reasonable corrections.

E-TOPUP.COM.NG, thanks for giving Nigerians the standard that we deserve.

A business with no sign is a sign of no business. Your brand is your corporate signature in the global market place. Contact me directly via thebrandinspector@gmail.com for inquiries, brand display, brand inspection or certification.

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CARELESS DISPLAY/ADVERT OF TOBACCO ON BRITISH AMERICAN TOBACCO'S HOMEPAGE

The Nigeria National Tobacco Control Bill is a comprehensive law that regulates the manufacturing, advertising, distribution and consumption of tobacco products in Nigeria. The bill was passed sometime in 2009. It is intended to prohibit all forms of tobacco advertisements (direct or indirect), sponsorship and promotions, endorsements, testimonials or sales promotions. How would you relate the stipulation of the bill above to the display of tobacco products on the company's website http://www.batnigeria.com/ ? Don't you think this is a form of advert? Can someone please tell British American Tobacco to keep to the standard given by the Nigerian law? As a company dealing with brands that pose risks to health, I believe that there are many other ways that BAT Nigeria can stylishly and creatively pass a message about their brand instead of carelessly displaying the brand on their homepage. Check http://www.bat.com/ , did you notice any difference in the d...

WHY ARE SACHET CONSUMABLE PRODUCTS NOT PACKAGED IN TRANSPARENT MATERIALS?

A friend of mine called to report to me few days ago that he went to a shop to get some bottles of alcoholic drinks (spirit) to help his wife who just gave birth to a baby… burn some fat. It is a common local practice among nursing mothers here in Nigeria. I don’t really know how effective the result is. Anyway, that is not my bone of contention for writing this piece. After getting the drinks, my friend told me he saw some scary particles in the drink, shortly after his wife drank from one of the bottles. On discovering this, he quickly checked the other bottle which is still sealed and discovered that there were some noticeable particles in the bottle too. So, he called to ask for my advice since his wife had been stooling and vomiting for some days now. She is presently admitted at the hospital. We have decided to take this case up against the company. Any lawyer interested in helping us out to seek justice should please contact me as soon as possible. We have the ...

HURRAY! ALABUKUN MAKES 100 YEARS IN NIGERIA

"We never appreciate how significant we are until our significance becomes insignificant" --Sir Kurlarday, 1759. Our main focus today is on a Nigerian brand which has endured the test of time. When other businesses in Nigeria sprout and fade away with many excuses ranging from bad economy, poor leadership, lack of capital, erratic power supply, bad road, etc. ALABUKUN has survived a...

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